�鶹APP

Play is an essential part of life. For everyone. It�鶹APP�s the fun part that balances the stressful times. 

Your life wouldn�鶹APP�t be the same without the element of doing things that bring you enjoyment. And this skill is learned during childhood.

We learn how to play when we are young children �鶹APP� we are given toys or make our own playthings. How many children have received a gift in a box and then spent more time playing with the box?

It�鶹APP�s in the early years that we learn to play games �鶹APP� either on our own or with siblings and friends. We pick up important social skills (how to share and take turns) and healthy emotional development (expressing ourselves) through play and toys.

�鶹APP’s #5for5 campaign is calling on the international community to invest in early childhood development. All children need access to quality care – and that includes play as well as nutrition, health, learning and protection.

World leaders are meeting in Germany in July at the G20 Summit to agree their priorities and what they should fund. We need them to prioritise the early years and especially pre-primary education, especially for the poorest and most marginalised children.

According to a clinical report by the American Academy of Pediatrics, �鶹APP�Play is essential to development because it contributes to the cognitive, physical, social, and emotional wellbeing of children.�鶹APP� 

It�鶹APP�s crucial in terms of brain development too.

Only last year,  that shows how games and play stimulate brain development during early childhood.

The UNI_Form jacket tool has different cognitive games that feed the brain while it evolves as the child gets older. 

Pia Britto, UNICEF Chief of Early Childhood Development, said: �鶹APP�We are proud to launch this interactive tool to help give children the enrichment they need in these critical early moments of life.

�鶹APP�Children who experience love, proper nutrition and protection in a stimulating environment during early childhood become resilient, learn effectively and are able to help build strong, safe communities and economies when they reach adulthood.�鶹APP�

A child�鶹APP�s brain is 90% developed by the age of five �鶹APP� so these tender years are the most important in anyone�鶹APP�s life. Toys and play are an essential part of a child�鶹APP�s development.

Sue Firth, psychologist and author of More Life – Less Stress, agrees and explains that children develop rapidly when a toy “speaks” back to them �鶹APP� then they are encouraged to talk.

She said: �鶹APP�Toys are good for young children because they help them develop a number of different skills – like concentration, focus, manual dexterity – and builds intelligence, stimulation and development.

�鶹APP�Once a child learns to talk they develop the skill of asking to play with another child and therein start to learn to share their toys (which can be difficult for them especially with a sibling).

�鶹APP�After that they start developing friendship groups and tend to play together with simple things such as climbing, running and trying to lead and follow others. 

�鶹APP�Play is essential to learning all sorts of skills which they need to use to relate to others �鶹APP� to ask for something, to say sorry when they get it wrong and to give something back.�鶹APP�

According to the UK’s , babies and young children are powerful learners, reaching out into the world and are naturally drawn to play. 

�鶹APP�Play is recognised as so important to their wellbeing and development that the right to play is set down in the United Nations Convention on the Rights of the Child (1989), and play is a fundamental commitment within the Early Years Foundation Stage.�鶹APP�

So while play is essential, are toys? What if there is little access to toys �鶹APP� through poverty, war or abuse �鶹APP� would this affect a child�鶹APP�s ability to play?

Sue Firth explained: �鶹APP�Play is pretty instinctual. Only if a child is bullied or constantly prevented from playing would they learn not to. 

“This might happen if a child was particularly noisy and repeatedly asked to be quiet.

�鶹APP�At certain times in our history we have had very little to offer children, like during the war. But then arguably they were better at play because they learned to use everyday items and enjoy them. 

“Instead of a ball, they�鶹APP�d throw sticks and catch them or watch them drift downstream in the water.

�鶹APP�I saw a young girl of three yesterday with a ball and put her doll in a sitting position to catch it. She was absolutely delighted when the ball hit her doll as if she�鶹APP�s caught it. In this little girl�鶹APP�s mind, her doll was alive.

“Even without the doll she�鶹APP�d have played because young children make up someone to play with in their minds.�鶹APP�